Using other non-competitive businesses in and around your locality for your marketing is a great marketing method that creates a win-win situation for you and the local business you are building a relationship with.
Make sure you choose businesses that cater to similar target audience. Some businesses you can effectively partner with include wedding photographers, cosmetic dentists, hair salons, local gyms, nutritionists, make-up artists, nail salons, etc.
-Offer incentives or package deals that are beneficial to both the businesses involved
-Use cross promotion between the establishments by distributing fliers internally. This will help gain recommendation from like-minded clients
-Giveaways or contests also help a great deal
-Educational events and demos in their establishment are other ways to promote your business